Now open — founding cohort

Marketing that gets measurably better every time you send.

Helix plugs into the tools you already run — your CRM, your email tool, your funnels, your Stripe. It learns how you write, writes the emails, ads and sales pages, then looks at what people actually bought and writes the next one better.

30 days free, then $197/month. Card required, cancel any time.
Read this bit first

You work with Helix inside Claude.

The writing happens in a Claude chat, so there's no new writing tool to learn. A Claude Pro or Max subscription is required — Anthropic bills that separately, and without one Helix can't run.

Connects to

Ontraport · GoHighLevel · ConvertKit · EmailOctopus · Stripe

Using something else? Message us before you sign up and we'll build the connection for you, free.

And a dashboard

Every number Helix learns from shows up in one place — what's coming in, what each email earned, how your list is really doing. Nothing to set up. It fills itself in.

The problem

Generic AI writes like everyone else's AI — and it makes the same mistakes next month.

It doesn't sound like you. It has never met your list. And nothing you learn from one promotion ever makes it into the next one, because you are the only thing carrying it across — copying, pasting, re-prompting, guessing.

How it works
01

It learns how you write

Setup digs into you, your offers and the people who buy from you. Not a tone slider — a written profile you read back, correct and sign off before anything goes out.

02

It writes the things that sell

Emails, sales pages, landing pages, opt-ins, ads. The same voice on all of them, so the thing that got the click and the thing that has to close sound like one business.

03This is the whole thing

Then it learns from what people actually bought.

Helix reads your email tool and your payment processor together, so it's judging the work on money rather than on opens. Every send, every click and every sale teaches it something specific about your buyers.

That's the part nobody sells to small businesses. Big companies pay millions for a team that does this by hand, every week, forever.

  • What they want to read
  • What makes them open
  • What makes them click
  • What actually sells
  • What a buyer is worth
  • How often to email
  • Which angles to run again
Your dashboard

You don't have to run it. You do get to see it.

The work happens in Claude. The picture lives here — the numbers that tell you whether your marketing is working, in one place instead of four tabs and a spreadsheet.

Helix
Earned this month$18,940+14%
Expected, next 30 days$48,210On track
Earned per subscriber$2.84+$0.91
People on your list12,480+312 this month

Money earned per week

Since Helix started
W1W2W3W4W5W6W7W8

What's working

  • Behind the scenes of the build$2.14Doing more
  • Answering the big objection$1.62Doing more
  • Industry news commentary$0.38Watching
  • Discount-led promotion$0.11Dropped
Earned this month$18,940+14% on last month
Expected, next 30 days$48,210Based on 6 weeks of sends
Customers drifting away3.1%Down from 5.4%
ProductBuyersEarnedPer buyer
Foundations programme84$8,316$99
Done-with-you sprint11$6,545$595
Monthly membership126$3,654$29
Starter workshop62$425$7

Since Helix took over the writing

  • Sounds like you61 → 94
  • Opened22.4% → 31.8%
  • Clicked8.1% → 14.6%
  • Earned per send$0.41 → $1.09
BeforeNow
Still reading you68%1,204 have gone quiet

Helix is writing a separate run of emails to win the quiet ones back, and holding off the rest of your list while it does.

Recent sendsOpenedClickedEarned
The bit nobody tells you about pricing34.2%16.1%$2,410
Why we nearly scrapped this31.9%14.8%$1,880
Three questions before you buy anything29.4%12.2%$1,145
Last call — doors close Friday27.6%9.4%$690

Figures shown are examples. Helix is brand new, so these screens show you how it reports — not somebody else's results.

Your customers

We never take your customer list.

No names, no email addresses, no personal details — none of it is pulled into Helix. It reads totals: how many opened, how many clicked, how much a campaign made. That's genuinely all it needs to tell what's working. Your list stays in your tools, where it belongs.

It moves with you

Change your tools. Keep everything it's learned.

Helix sits alongside your stack, not inside it. Everything it works out — how you write, who buys, which angles earn — belongs to your Helix account, not to whichever email tool you happen to be on this year.

Move off GoHighLevel onto Ontraport next year. Add a second payment processor. Run three funnels on three different tools at once. Helix keeps learning from all of it, and nothing starts from zero again.

  • Switch email tool

    Reconnect and carry on. Your voice profile and your history come with you.

  • Run several at once

    More connected tools means it learns faster, not that something breaks.

  • Read it whenever you like

    Your voice profile and rules are written in plain English, on screen, yours to copy out any time.

Setup

One sitting. Then it's running.

Setup is a conversation, not a configuration project. About an hour, and most of that is Helix asking you questions and doing its homework while you answer.

Your whole job, start to finish

Paste one block into a Claude project. Connect your email tool. Answer questions about your business. Read the profile back and say yes. That's it.

Nothing to moveNothing to rebuildNo agency needed
  1. 1

    Add Helix to Claude

    Paste the setup block into a Claude project. That's the install, and it's the only fiddly bit.

  2. 2

    Connect your email tool

    Do this early — everything Helix learns runs through it.

  3. 3

    Start the voice interview

    Claude explains what Helix is and asks for your website and product links. Around 20 to 30 minutes.

  4. 4

    The proper conversation

    Who buys from you and how you talk to them, worked through together. This is the part that matters most.

  5. 5

    It does its homework

    At the same time, Helix reads the emails and pages that already worked for you, and goes and finds where your buyers actually talk.

  6. 6

    It reports back

    You read what it found and tell it which conclusions are right and which to bin. Nothing is assumed behind your back.

  7. 7

    It writes it all up

    How you write, who you're writing to, your market, and the rules it will follow from now on.

  8. 8

    You read it, fix it, approve it

    Change anything that doesn't sound like you, then switch it on.

  9. 9

    Add your products

    In the dashboard. Your first campaign starts in a fresh chat.

Writes todayEmails · Sales pages · Landing pages · Opt-ins · AdsBlog and social posts are on the way.
Pricing

One price. The first month is free.

You'll be asked for a card when you start and you won't be charged during the trial. On day 31 the first payment of $197 is taken automatically. Cancel any time before then and nothing leaves your account.

The trial is long on purpose. Helix needs real sends to learn from, and a fortnight isn't enough to show you what it's doing.

$197per month

30 days free, then $197/month. Card required, cancel any time.

  • Unlimited emails, sales pages, landing pages, opt-ins and ads
  • A voice profile built from your own work, written in plain English
  • Learning across your email tool and your payment processor together
  • Dashboard showing revenue, lapsing customers, list health and what each send earned
  • Connect as many tools as you like — and swap any of them later
  • New things it can write, as they arrive, at no extra cost

Partner code? Open the link your partner gave you — it stretches your free trial to three months.

Questions

The ones worth asking first.

Do I have to change my email tool?

No. Helix works on top of what you already run. It reads from and writes into your existing tool, so your lists, your automations and your sending reputation all stay exactly where they are.

My tool isn't on your list. Now what?

Ontraport, GoHighLevel, ConvertKit, EmailOctopus and Stripe are connected today. If yours isn't there, message us before you sign up and tell us what you use — we'll build the connection for you at no cost. Do that first rather than after, because your trial starts the day you sign up, not the day your connection is ready.

Do I need to be technical? This sounds complicated.

The complicated part is ours and it stays out of your way. You paste one block into a Claude project, connect an account, answer questions about your business and approve what Helix writes back. If you can hold a conversation, you can set it up.

Why do I need a Claude subscription?

Because you work with Helix inside Claude — that's how you get a writing partner that already understands your business rather than another tool to log into. A Claude Pro or Max plan is required, billed by Anthropic separately from your $197.

Do I need an OpenAI key?

No. Helix works fully without one. If you happen to have a key you can add it, and a second AI then reads over everything Claude writes and flags anything that could be sharper — a little extra polish, nothing more. Leave it empty and nothing is missing.

What do you see of my customers?

Nothing personal. Helix doesn't pull in names, email addresses or any customer details. It reads the totals — how many opened, how many clicked, what a campaign made — which is all it needs to tell what's working. Your list never leaves your own tools.

How do I cancel?

One click in your account, any time. Cancel during the trial and you're never charged. Cancel later and you keep access to the end of the month you've already paid for.

Helix is new. There's no wall of logos here because there isn't one to show you yet — and a month you can judge for yourself is worth more than a testimonial you'd have to take on trust.

Founding cohort — the price you start on is the price you keep.

Either it works for your business or it doesn't. A month is long enough to know.

Connect your tools, approve how it writes, and let it start learning. That's the whole ask.

30 days free, then $197/month. Card required, cancel any time. · A Claude Pro or Max subscription is required and billed by Anthropic.